Why is SEO helpful if it doesn’t produce immediate leads?

When your website ranks on page 1 for valuable search terms, your business is positioned as a local market leader. Page 1 rankings are also digital assets that you business now essentially owns (as long astray are maintained). It also increases brand visibility when always translates to more business. The key is remember that SEO is a long term play that is the perfect supplement when you already have a primary lead source in place.

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