There are a lot of factors that come into play when determining this answer. Variables such as type of industry and the local market you serve are the biggest items to look at. For example, a painting company with 4 trucks on the road that serves the Miami, FL market has a completely different budget that a painting company with 1 truck that serves a smaller market like Savannah, GA. Our rule of thumb is if you can’t spend $1,000 or more a month on Google Ads, digital advertising might not be the best fit for your company as of today.